Loom Use Case: Targeting a persona in sales
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Hey team. I want to show you how I target a particular persona in sales. So I will build a slide or a deck that talks about why engineers use aluminum.
For example, some example use cases of how our team uses a loom. And then I will put this in the background of my loom.
I'll create a quick loom that's 55 seconds. They can watch on 1.5 speed that has this in the background and introduces myself as the account executive.
And then I will identify engineers that are actively users and tie them into a sequence. So I put my loom in the sequence and it targets a particular persona.
Transcript
Show Transcript
Hey team. I want to show you how I target a particular persona in sales. So I will build a slide or a deck that talks about why engineers use aluminum.
For example, some example use cases of how our team uses a loom. And then I will put this in the background of my loom.
I'll create a quick loom that's 55 seconds. They can watch on 1.5 speed that has this in the background and introduces myself as the account executive.
And then I will identify engineers that are actively users and tie them into a sequence. So I put my loom in the sequence and it targets a particular persona.
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Kieran FlanaganVP of Marketing, HubSpot
Loom amplifies my communication with the team like nothing else has. It's a communication tool that should be in every executive's toolbox.
David OkuinevCo-CEO, Typeform
My teammates and I love using Loom! It has saved us hundreds of hours by creating informative video tutorials instead of long emails or 1-on-1 trainings with customers.
Erica GoodellCustomer Success, Pearson
Loom creates an ongoing visual and audible experience across our business and enables our employees to feel part of a unified culture and company.
Tyson QuickCEO, Postclick