Pitch Deck Success: Capturing Context, Content, and Excitement
In this video, I share my experience of building pitch decks for VC funded businesses since 2000. I discuss the four key factors that contribute to pitch deck success: investor appetite, capacity, global opportunities, and the challenge of standing out. I emphasize the importance of capturing context, content, and excitement in a pitch deck to make a lasting impression on investors. Join me as I explain the science behind creating an effective pitch deck and provide valuable insights for entrepreneurs seeking funding.
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Over 1,850 entrepreneurs have now used my d*** template to pitch to investors across the globe and I've been building pitch d**** for my own VC funded businesses and for other businesses now full time since 2000.
16. But times move fast and what worked well then certainly won't work now so all we can look at is what we know for sure and for me there's four things.
The first is investor appetite, the funding market is still very very hungry for opportunity. They are swimming in high quality opportunity in fact.
The quality is astounding across the board so you have to be at the highest level. Capacity, investors are up to their eyeballs.
As I mentioned in opportunity, the whole planet can turn up on any VC, high net worth, angel investor and recently we saw investment for a UK company from a Mexican entrepreneur.
So, the globe has come to our doorstep. This means the attention is super limited. Excitement, because it's so saturated, it's very difficult to stand out.
If we look at big successes like Thursday and these sort of stand out fund raising rounds at the time they were very exciting.
It's difficult nowadays to build that level of traction and you can see even they're struggling with that now. Attention 38 second d*** reads are common 15 seconds we saw from a se- camp application, you know, and they should be taking this stuff seriously as the opportunity increases the time per deal
decreases and that's just obvious. So what we want to achieve when we're a pitch d*** is twofold. We want the reader to understand exactly what you're doing and what you've done today so far.
We call that context and we need them to understand the opportunity and that's the excitement. Making a pitch d*** is science.
Not an art. So make sure you capture your content, capture your context and capture your excitement and you'll be in a good place.
Transcript
Show Transcript
Over 1,850 entrepreneurs have now used my d*** template to pitch to investors across the globe and I've been building pitch d**** for my own VC funded businesses and for other businesses now full time since 2000.
16. But times move fast and what worked well then certainly won't work now so all we can look at is what we know for sure and for me there's four things.
The first is investor appetite, the funding market is still very very hungry for opportunity. They are swimming in high quality opportunity in fact.
The quality is astounding across the board so you have to be at the highest level. Capacity, investors are up to their eyeballs.
As I mentioned in opportunity, the whole planet can turn up on any VC, high net worth, angel investor and recently we saw investment for a UK company from a Mexican entrepreneur.
So, the globe has come to our doorstep. This means the attention is super limited. Excitement, because it's so saturated, it's very difficult to stand out.
If we look at big successes like Thursday and these sort of stand out fund raising rounds at the time they were very exciting.
It's difficult nowadays to build that level of traction and you can see even they're struggling with that now. Attention 38 second d*** reads are common 15 seconds we saw from a se- camp application, you know, and they should be taking this stuff seriously as the opportunity increases the time per deal
decreases and that's just obvious. So what we want to achieve when we're a pitch d*** is twofold. We want the reader to understand exactly what you're doing and what you've done today so far.
We call that context and we need them to understand the opportunity and that's the excitement. Making a pitch d*** is science.
Not an art. So make sure you capture your content, capture your context and capture your excitement and you'll be in a good place.
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