Brand Central - quick thoughts

Hey Brandon like we talked about, wanted to share that quick loom giving some just kind of off the top feedback of the Business Center and the Brand Central.

So, here you go. Basically I felt that it would be most useful to give a little feedback on University and Business Center only because as we, I mentioned guides and assets, you know, brand assets, we're just not really at a place where we have that yet.

So, I don't know if my feedback's that useful. But to start with the Business Center, or I know you mentioned it's going to be some sort of, you know, Form Center, whatnot the quick feedback that I had here was does this, need to be sort of six separate forms?

Like to me, uploading an asset is sort of its own bucket, but then some of these other ones, like Presentation Request, Design Request, General Marketing Request, Social Push Request, like all these, could this, just if you click this button, take you directly into a form and then the first

, question of the form is, what type of request is this? And then you pick it, and then depending on the logic of that, it could kind of take you, you know, to the right set of questions.

For now, as a user, basically, I have to click this business enter, try to find it to understand, Which of these six things do I, you know, want or am I trying to get at?

Reading, you know, each of the descriptions just takes a while. So, just sort of wondering, like, is there a quicker, easier way to get someone into the flow of trying to submit whatever they want to submit?

And then more generally, I assume that the idea would be to try to, you know like, reduce as many of these things as possible.

Like, for an example, upload an asset you know, is that a form or should that be, like, in the, if you go to brand assets, right?

Like, I would expect actually that to be there instead of in this, this section. So, anyway, that's the general thought there.

And then I assume these buttons are probably gonna change. I think they're the same ones from university, but yeah, I imagine start learning is, is probably old text.

And then on the university side as a piece of this whole brand central, this makes a ton of sense right?

It's like an easy way to sort of- Display some basic videos and sort of categorize all them so that someone can come in and sort of learn what's going on with brand central.

So again, from that perspective of a brand central user where someone that has guides and assets and things, I can't really speak to it.

I can give very specific feedback if this were a standalone. Product as a learning center, right, how I might expect it to be.

Because I think the expectations change as a standalone product as opposed to a feature of brand central. So as a standalone product, sort of.

The way that my brain goes to think about this is first of all how much more functionality was this give us that is significantly better than doing this, like, in our notion, right?

So we already used notion as our wiki. And that's like a really easy, flexible way to add videos, right, and descriptions and stuff like that.

So could I, you know, first of all, like. Recreate this in notion. And if so, like that's just simpler and easier.

There's more inertia there for us as a example of that. We used to have our docs. Like, if you go to docs.weseng.com, this used to live in notion.

Then as our docs sort of expanded and grew and became more complicated and updated more. But often, we realized that notion felt really fragile and like very hard to maintain.

And so we switched over to Gitbook. And we now pay Gitbook. A fairly significant amount of money in terms of the SaaS tools that we use.

But what Gitbook gives us is a lot of structure around, you know, all of our data. And so the ability to sort of create changes or have people to do change requests that don't immediately go live.

And like a very clean set of resources that can expand to the, you know, dozens of pages we have now, as opposed to just the few that we had when we started.

And so this was worthwhile. And so that's sort of how I would say that. And so what I think about this university is are we as a company at a point where we have enough content that it like is becoming unwieldy to do in notion or air table or something else?

Right now, you know, we have some YouTube videos. I wouldn't say it's actually that unwieldy. Right. So like we'd have to create content to.

This have that problem, but assuming we did that, that problem aside from sort of the unwieldiness of it, right? Like what else is there that a learning center like this could provide?

So first of all, like as you click on a new page, I think it'd actually be nice to have this sort of stay open with.

With the idea, the more general idea being, you know, we want to show or have people sort of not just see one video, but sort of progress through a course or a series of videos.

And so the idea that, like, they can make progress would be great. You know, user accounts around that progress, tracking their progress.

Automated email sequences to, you know, remind them to keep up to date with things or congratulate them for finishing things.

One of the other sort of things. Progress, as you watch a YouTube video, progress against that that bar, what you'll learn maybe like checkboxes and checkmarks that people can check out.

And you can look off and sort of do things like that, links out to, to whalesink, to try and follow along.

You know, all, all these things I know some of them you mentioned are like default in in some of these learning systems already.

But anyway, just some raw thoughts there. Hope some of that. That's helpful. And again, feel free to ignore all this is just some stuff from someone that isn't yet using the product.

So take, take it off. Great to sell.