Loom: How to Make Your Pitch Deck Stand Out

I can't help but feel that entrepreneurs have the same mentality when it comes to a pitch d*** as they do with their own website, meaning let's build something once, let's put it up and hope it lasts for as long as possible, but in reality a pitch d***** trying to get you into a conversation with someone

one on one and to do that they need to feel like this is a live, relevant representation of your business.

So what can you do to make it feel live up to date and re- elephant? Well the first thing is just having general awareness, include references to recent news stories, industry events, stuff that aligns with your company vision and highlight how your business attacks these current trends.

And how you win ultimately. Market insights are so important, data, news analysis again on the current landscape, showing your expertise, you have to be the sector lead here.

So doing that can be, really big on confidence boosting. Industry buzzwords, everyone says they hate them, but you know, investors do invest on hype and excitement.

So you've got to get them somehow, as long as they're relevant. Social proof, no one cares that you want to pitch competition in 2022, or you had an amazing testimonial in 2021.

We want to know what you did yesterday, today, tomorrow. So if you've got a client testimonial from, yesterday or the day before, use that instead.

And use those case studies instead. Use the metrics, show us last month's revenue, show us last week's revenue, show us next month's forecast, make it feel like thi- this is being built today for you to show you how we are performing.

Upcoming events, a great way to meet investors is by, you know, asking if they're going to the web summit or, you know, other events or.

Industry meetups. So mention those, mention your attendance, mention that you're going these places. And again, by doing this, you're only going to be improving it by 5%, maybe 10%.

But that might be the difference that you. Missing.