{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/03c2aac7f9264ee288790f8eb5bcd373\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/03c2aac7f9264ee288790f8eb5bcd373-08203564bd905daf.gif","duration":601.392,"title":"Leveraging a Message Map to Get Clear on the Outcomes You Offer to Your Audience","description":"In this video, I explain the concept of a message map, a tool for creating effective marketing content. I detail how message maps help in showcasing client journeys and aligning content with desired outcomes. I also offer a template for creating a digital message map. Viewers are encouraged to understand the importance of clear outcomes and engaging content for business success."}