{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/04be8e74d19c49b3993fbc79b4b0faea\" frameborder=\"0\" width=\"1718\" height=\"1288\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1288,"width":1718,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1288,"thumbnail_width":1718,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/04be8e74d19c49b3993fbc79b4b0faea-b3b3dbeafb1ec3df.gif","duration":145.472,"title":"Use Case #3 - Signal-informed outreach","description":"In this video, I'm excited to walk you through how to leverage Lucia for understanding buying intent at both the contact and company levels using valuable signals. At the contact level, we can track promotions and job changes, which can inform our outreach strategies. For companies, I demonstrate how to monitor news, job growth by department, and web traffic analytics, all of which can enhance our account scoring and outreach workflows. I encourage you to specify your signal selections carefully, as these will impact our results and insights. Please consider how you can apply this information to optimize your engagement efforts."}