{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/0537f9de007a4c7eb230f9e75efdca28\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/0537f9de007a4c7eb230f9e75efdca28-858ff49dd2d24fae-full.jpg","duration":240.933333,"title":"How to Use the Sales Pipeline Report","description":"In this Loom I walk you through the Sales Pipeline Report, one of the most important tools for evaluating how leads move from capture to becoming clients. I show how to access it under Reports, Sales, then filter by date range, including year to date, month to date, week to date, yesterday, and today. I also cover lead conversion into first appointments and how many were capped, displayed as raw numbers and percentages, plus lead creation timelines and breakdowns by source and stage. I include examples like 24% of leads from YouTube and 16.9% from Google ads, and how to export the data via the 3 dot icon. No viewer action is specifically requested beyond reviewing and using the report filters and export options."}