{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/06aff2831a1447d1860f15008ae80088\" frameborder=\"0\" width=\"1284\" height=\"963\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":963,"width":1284,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":963,"thumbnail_width":1284,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/06aff2831a1447d1860f15008ae80088-00001.gif","duration":290.8,"title":"Superpath GA4 Workshop Follow Up - Homepage Foresight System","description":"Hey there! I wanted to share some insights from the workshop that I didn't have time to go over. I've set up a foresight system to measure engagement on the homepage, specifically for copywriters and marketers. By using element visibility tags in Google Tag Manager, we can track how long people spend reading a section and if they click on any CTAs. This allows us to calculate a click-through rate and compare it against ourselves over time. I found it interesting that 26% of people watched Jimmy's video, and we can use this data to improve our homepage engagement. Check out the video for more details!"}