{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/07f585e47b914563841a5a70101c2a2a\" frameborder=\"0\" width=\"3326\" height=\"2494\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":2494,"width":3326,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":2494,"thumbnail_width":3326,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/07f585e47b914563841a5a70101c2a2a-a88c926d155a20ce.gif","duration":375.768,"title":"Creating Viral Ads and Leveraging Controversy for Business Success","description":"In this video, I share insights on creating viral ads based on my experience at Clever Investor. I highlight a specific ad featuring Cody that combined a controversial stunt with a real estate deal, which garnered significant engagement and emotional reactions. I emphasize the importance of flipping emotions in hooks to capture attention and drive shares. Additionally, I discuss how to leverage current controversies to make ads more relevant and impactful. I encourage you to think about how you can apply these strategies in your own advertising efforts."}