{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/0821b605cb494faba78de14d4532e83a\" frameborder=\"0\" width=\"1114\" height=\"835\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":835,"width":1114,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":835,"thumbnail_width":1114,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/0821b605cb494faba78de14d4532e83a-902ef0dce04a28a4.gif","duration":390.632,"title":"Journey Mapping to Drive Behavioral Change","description":"This Loom explains journey mapping and how it turns an expert’s knowledge into a customer path that drives behavioral change. The process uses 2 to 5 two-hour sessions to deconstruct your journey into bite-sized behavioral steps using research-based approaches, including gamification, onboarding that supports identity shift, psychological safety, nurture touchpoints, and mapping peak emotional highs and lows for upsell opportunities. It produces a plug-and-play Google sheet for builders, specifying what content is needed at each step. Pricing is a one-time $5,000 fee, with a first session scheduled within 12 hours after initial payment and typically completed within three sessions."}