{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/0b8166a949834356bbd7b5fc21881fe9\" frameborder=\"0\" width=\"1662\" height=\"1246\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1246,"width":1662,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1246,"thumbnail_width":1662,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/0b8166a949834356bbd7b5fc21881fe9-79bd90f3db3216a7.gif","duration":117.1675,"title":"Why is SEO Gets and GA4 data not the same? ","description":"In this video, I walk you through how we filter GA4 data in SEOGuides.match, focusing on session source medium. I demonstrate filtering by organic sources and show that last month's sessions were 3554, with a slight difference from 3551 due to time zone variations. I also highlight that we're excluding 'not set' data, which accounts for about 15% of our total, bringing the effective number down to 5400. I encourage you to pay attention to these metrics and consider how they impact our reporting."}