{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/0eadf73cc62b462ea66231dcc8218609\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/0eadf73cc62b462ea66231dcc8218609-3d95b1deaaa4bd8b.gif","duration":124.066667,"title":"Creating a checkout funnel with insights","description":"Today I built a funnel in our app to understand user flow from clicking Antikart to checkout within the same session. In the funnel, 25% of users click Checkout after adding to their card, and I can see where the other 75% go instead by hovering for the top URLs. Since we plan a new feature that could change behavior, I named the funnel, saved it, and added it to my launch dashboard to monitor conversion rate over time. No extra setup was needed, since funnels require no additional code."}