{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/0f8ba53f1c2a416f8aaf1b7ab8907f01\" frameborder=\"0\" width=\"2410\" height=\"1807\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1807,"width":2410,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1807,"thumbnail_width":2410,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/0f8ba53f1c2a416f8aaf1b7ab8907f01-9d0b818164f857c4.gif","duration":506.155,"title":"How to Choose the Right Industry Framework","description":"This Loom explains a framework for choosing the right acquisition industry by evaluating risk and resilience. The speaker emphasizes five criteria: need versus want demand, with needs succeeding over 70 percent better during downturns; fragmentation; durability over a 10 to 20 year horizon (using the AI Deal Coach to assess lifetime outlook and AI resistance); healthy margin and labor structure; and customer diversity to avoid heavy concentration. They caution against higher-default industries like restaurants and food, fad retail, project-only construction, “the owner is the product,” and license-gated businesses unless requirements are solved. The Loom concludes by asking viewers to score five industries based on their experience and knowledge."}