{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/0fb4fe687ec34ac4a3893c4e14b91b48\" frameborder=\"0\" width=\"1662\" height=\"1246\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1246,"width":1662,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1246,"thumbnail_width":1662,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/0fb4fe687ec34ac4a3893c4e14b91b48-ef849c59455b4ead.gif","duration":160.486,"title":"Engaging Communities in Product Design with Demoverse","description":"In this video, I introduce Demoverse, a platform that empowers brands to involve their community in the design process. Instead of launching products based solely on insights gathered after products are launched, we can now gather real-time feedback from users before manufacturing. I explain how users can interact with proposed designs, like a sneaker with customizable features, and suggest changes directly. As more users engage, they will be rewarded if their input influences the final product. I encourage you to share this initiative across your social networks to invite more participation and feedback."}