{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/0fe66ac12a464e8394bca20a45b0f922\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/0fe66ac12a464e8394bca20a45b0f922-f5b3d391ebea822d.gif","duration":94.681,"title":"Reminder Strategies for Effective Messaging 📩","description":"In this video, I outline two options for sending reminders to our contacts: one for those who didn't click on the message, which incurs an additional cost, and another for those who did engage. It's crucial to add a wait period before sending the reminder and implement a conditional split to avoid messaging anyone who has made a purchase. Specifically, I recommend using a contact attribute filter based on the last order date, setting it to one day for our example. Please ensure you follow these steps to optimize our outreach efforts. Thank you!"}