{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/1291a485ace04d1cb92984eea3099eb4\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/1291a485ace04d1cb92984eea3099eb4-1fea75ccfafbe7df.gif","duration":103.467,"title":"Quick A B Email Testing Demo","description":"This Loom demonstrates how to A-B test cold email versions to determine which one books more 15-minute calls. Jeffrey compares version A versus version B and asks respondents which email would make them more likely to book, with an optional demographic focus by factors like age, gender, income, and party. He runs a flash review with 50 respondents targeting Columbus, Ohio (with other U.S. pools available). The test serves 25 database respondents per version, synthesizes the results, and returns a recommendation in as little as a few seconds, typically in 5 or 10 seconds."}