{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/13a3c2044b80485998c6e787d06d6d02\" frameborder=\"0\" width=\"1660\" height=\"1245\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1245,"width":1660,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1245,"thumbnail_width":1660,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/13a3c2044b80485998c6e787d06d6d02-20142ead6db01cef.gif","duration":425.314,"title":" SharePoints Forecast Update 081926","description":"This Loom provides pacing and forecast updates for third quarter core performance, explaining what drove recent changes and how estimates are shifting. The quarter picked up six tenths of a point, with all growth coming from September while August fell two tenths, including a loss mainly in the last day; most categories fell. The speaker attributes September strength to DraftKings buys hitting major markets and to football package and auto buys (Nissan, Kia, Toyota), while noting cancels and cutbacks including Thomas J. Henry, Planet Fitness, AAA, and that Ford will not be buying September Prime. Forecasts call for stations to finish August at minus 9 and September to finish at minus 16.4 due largely to political displacement, raising the third quarter forecast by four tenths of a point to minus 2. Fourth quarter remains at minus 13.9, with political displacement built into the estimate and about 94 percent of third quarter booked and 46 percent of fourth quarter booked."}