{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/1813b1d48d2b49729fe86952eb41dbae\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/1813b1d48d2b49729fe86952eb41dbae-dbcf8239a3665b45.gif","duration":417.175,"title":"Franchise Fasttrack VS Everyone Else","description":"This Loom explains a strategy to put franchisors back in control of awarding new franchisees and generate qualified leads. The speaker claims the system beat over $1.1 million in Meta ad spend in under 72 hours and has produced over a thousand qualified franchisee leads in just over 90 days. They argue franchisors have been dependent on portals, brokers, and ad platforms that profit from not having financial pre-qualification for discovery day prospects. The core point is that franchisors should not need to compete for leads that are already financially pre-qualified."}