{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/1ac328ec67084eeea3c81bcf9c67115c\" frameborder=\"0\" width=\"1958\" height=\"1468\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1468,"width":1958,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1468,"thumbnail_width":1958,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/1ac328ec67084eeea3c81bcf9c67115c-739049564aeff47a.gif","duration":52.207,"title":"Facebook Posts: See More","description":"If your social posts are getting 200 views instead of 20,000, it is probably because mobile cuts every Facebook post in half. Whatever is above the See more line is what 95% of your audience actually reads. Below that line, it might as well not exist. I recommend pasting your post into the platform preview so you can see what makes the cut. The hook above the line is what does the job, since people do not see the rest."}