{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/1d04f7317c5b445892884f2b0bb34a93\" frameborder=\"0\" width=\"1670\" height=\"1252\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1252,"width":1670,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1252,"thumbnail_width":1670,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/1d04f7317c5b445892884f2b0bb34a93-1d262ba792d67c2d.gif","duration":77.372,"title":"Optimizing Conversion Rates","description":"In this video, I discuss a recent test we conducted at JVZoo regarding order bumps and their impact on conversion rates. We found that having order bumps pre-checked led to a 15% increase in take rates without significantly affecting our refund rates. I walk you through how to set this up in the sales dashboard, so you can replicate our success. Please make sure to try this out and see how it works for you!"}