{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/1d2e7ea473f041578905389a1ecbfd36\" frameborder=\"0\" width=\"1110\" height=\"832\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":832,"width":1110,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":832,"thumbnail_width":1110,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/1d2e7ea473f041578905389a1ecbfd36-00001.gif","duration":95.2,"title":"How to Optimize Your Sales Outreach 📈","description":"Hey there! In this Loom, I'm going to share with you how to optimize your sales outreach for direct leads. If you want your sales team to reach out manually, it's important to have your automation sequence set up first. Make sure the first email is instant and automated, then wait 24 hours before having your sales team reach out. This will warm up the lead and improve your success rates. Don't have your sales team reach out right away if you have an automation sequence set up, as it can be overwhelming for the prospect. Give it another two days before sending your day three email. If you use HubSpot or Salesforce, create a checklist item for your sales team to do manual outreach only after 24 hours. Hope this helps!"}