{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/2428385afa344e0196e0892c8fb4d84b\" frameborder=\"0\" width=\"1670\" height=\"1252\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1252,"width":1670,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1252,"thumbnail_width":1670,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/2428385afa344e0196e0892c8fb4d84b-83a3c83ea1c24b47.gif","duration":464.335,"title":"Shorts Strategy, CTR, and Posting Plan","description":"This Loom recommends keeping thumbnails as-is unless CTR drops below 2.5. It explains that the team will not focus on older scheduled shorts, since they can only update captions and still generate leads. For new content, the plan is to post up to 10 repurposed shorts per week by converting 5 to 6 shorts from each long-form video, plus 1 to 2 shorts recorded by the client, while maintaining quality similar to Alex or Leyla Hormozi’s style. The creator also suggests avoiding editing already-low-quality existing shorts in tools like Premiere Pro and After Effects, unless trial testing is done on one first."}