{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/2847ea60d49d427db0116577ecc3cfbc\" frameborder=\"0\" width=\"1280\" height=\"960\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":960,"width":1280,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":960,"thumbnail_width":1280,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/2847ea60d49d427db0116577ecc3cfbc-e6041abf8e8beddf.jpg","duration":186.325,"title":"What Happens After a Lead Arrives?","description":"This Loom explains a lead conversion playbook and when to increase ad spend based on what happens after a lead arrives. It breaks the framework into three stages: Foundation using tools like a landing page, VSL, qualification form, thank you and booking pages; Automation for higher lead volumes with WhatsApp qualification, scoring, and follow-up reminders; and Scaling using multi-channel acquisition that combines paid ads with email and LinkedIn. The creator suggests not increasing budgets if you spend 60,000, 1 lakh, or more per month on ads, and says the playbook is priced at 99 rupees as a one-time purchase with no subscription. It is framed for those already spending around 60,000 a month or more, and not for those starting at about 10,000 a month on ads."}