{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/2d9bc938ae4641bf9a29f84aaef33606\" frameborder=\"0\" width=\"1898\" height=\"1423\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1423,"width":1898,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1423,"thumbnail_width":1898,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/2d9bc938ae4641bf9a29f84aaef33606-c3e777f0cdb7aa9f.gif","duration":2285.7932,"title":"Setting Up AI Traffic Attribution and Conversion Tracking","description":"In this video, I walk you through the setup of our Bruins attribution and how to analyze AI traffic using SQL. I demonstrate how to create variables for tracking and visualize the data, highlighting that we've seen impressive traffic in just two weeks since our recent edits. Additionally, I emphasize the importance of tracking conversions, particularly for our contact sales and demo booking actions. I request that you ensure post-site tracking is enabled for accurate cross-domain tracking. Please review the steps and implement the necessary actions to enhance our analytics setup."}