{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/3117cd4b55064c799f0fc0f706b3cb0f\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/3117cd4b55064c799f0fc0f706b3cb0f-eb7cb40110d7a225.gif","duration":182.866,"title":"Signals &amp; Intent - Stacking Custom Signals - 1st Party Data + Website Changes with Claygent + New Hires","description":"In this video, I’m excited to show you how to stack custom signals within Clay, specifically for leads that submit their information through a form on your website. We’ll go through the process of enriching lead data, scoring it with AI, and checking for recent blog posts and job openings in the go-to-market role. I’ll demonstrate how to create a custom signal called \"investing into GDM\" based on this data. Please make sure to follow along and implement these steps for your leads!"}