{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/36330eb21e574855a986798e1ee7f6bb\" frameborder=\"0\" width=\"1620\" height=\"1215\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1215,"width":1620,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1215,"thumbnail_width":1620,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/36330eb21e574855a986798e1ee7f6bb-00001.gif","duration":301.9100000000001,"title":"Foundations - Brand Book Worksheet.","description":"In this video, I introduce a Notion template that will help us create our brand book. The brand book will be a valuable resource for future work and projects. I explain how to access the template and customize it to fit our individual needs. Throughout the video, I mention upcoming topics such as brand story, brand perspective, personality, target audience, brand tone, unique selling proposition, and brand core. I emphasize that branding is not a linear process and provide additional steps to work on our brand book while learning these concepts. Action requested: Fill in the template with relevant information."}