{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/3b08f450a225429fa241814964cdef10\" frameborder=\"0\" width=\"3840\" height=\"2880\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":2880,"width":3840,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":2880,"thumbnail_width":3840,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/3b08f450a225429fa241814964cdef10-2e3226f5fafbef05.gif","duration":245.033,"title":"Arthur Heating &amp; Air","description":"This Loom argues that Swarm System can help HVAC shops win more leads from AI and Google searches. It says that when homeowners in Garland ask AI for best AC repair, “Arthur heating in air” is not mentioned in 16 separate AI queries, unlike other results. The presenter estimates the opportunity cost at up to $11,000 per month or about 20 missed calls, assuming roughly $550 per booked job, based on local traffic. They invite the viewer to book a 20-minute call before the year closes to review a report and discuss what would be fixed first for next year."}