{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/3f7d8b9bdfa54630876b49303ac0cc4c\" frameborder=\"0\" width=\"1958\" height=\"1468\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1468,"width":1958,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1468,"thumbnail_width":1958,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/3f7d8b9bdfa54630876b49303ac0cc4c-0f749fa47ae91c36.gif","duration":522.697,"title":"Building Trust and Connection in School Uniforms Strategy 📚","description":"Hello everyone, in this presentation, I discussed our brand strategy for school uniforms, highlighting the need for durability and comfort that parents seek. I believe there's a significant gap in how most brands connect with parents, as they often focus solely on product promotion without providing helpful guidance. I emphasized the importance of building trust through organic content on platforms like TikTok and Instagram, showcasing real school moments and parent testimonials. My main action request is to engage with our audience by sharing valuable content that fosters a relationship and builds credibility. Success will come from our engagement rates and the trust we establish with parents."}