{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/4354d70063ef4f1ba8e695f450c7091c\" frameborder=\"0\" width=\"1662\" height=\"1246\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1246,"width":1662,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1246,"thumbnail_width":1662,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/4354d70063ef4f1ba8e695f450c7091c-0efb23f94b662292.gif","duration":1777.43,"title":"Optimizing Content for Generative AI: A Comprehensive Audit Strategy 🚀","description":"Sheet: https://docs.google.com/spreadsheets/d/1f5MrMBSUttNFGUnpsMHX5E4qGc690QhXfaT3WfnLhdY/copy\nIn this video, I walk you through my process of conducting a content audit for generative engines like ChatGPT and Gemini, focusing on identifying which of our pages are being cited and which are not. I emphasize the importance of improving our visibility by addressing gaps in our content and tracking specific prompts using Ahrefs. We analyze our blog's performance, comparing cited pages against those that aren't, and I demonstrate how to use tools like Screaming Frog to gather necessary data. I encourage you to review the provided sheet for formulas and insights to help optimize our content strategy. Please reach out with any questions or feedback as we refine our approach."}