{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/5198f7b33f464d7ab5828a9833c6021c\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/5198f7b33f464d7ab5828a9833c6021c-1bc0f8bb50af3d65.gif","duration":150.273,"title":"Optimizing Journalist Pitch Profiles for Success 📈","description":"In this video, I walk you through how to optimize a journalist pitch profile and build an effective campaign for pitching journalists. I emphasize the importance of providing relevant information about your client, including a standout fact and specific topics they want to discuss, as well as their social media following. Did you know that 3% of journalists don’t even reply before writing an article? By ensuring they have all the necessary details, we can increase the chances of getting published. Stay tuned for my next video, where I'll cover how to build a great campaign now that you've optimized the profile."}