{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/5607e44f65bd4feea0b3be20f538b90c\" frameborder=\"0\" width=\"3840\" height=\"2880\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":2880,"width":3840,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":2880,"thumbnail_width":3840,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/5607e44f65bd4feea0b3be20f538b90c-c98a98f7e5022ec3.gif","duration":957.1562,"title":"Running a Solo Play Refinement Session","description":"In this video, I walk you through my process of adding and refining a LinkedIn DM template in my Evergrowth environment. I demonstrate how I generate previews, make iterative edits, and ensure the messaging aligns with my voice, particularly focusing on the CTA and tone. I emphasize the importance of tailoring the message to the prospect while maintaining a concise format suitable for LinkedIn. I also compare outputs for different personas to ensure versatility across various roles. I encourage you to follow along and consider how you can apply similar techniques in your outreach."}