{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/56373525751b42ffb4bf0fadc3a16f22\" frameborder=\"0\" width=\"1392\" height=\"1044\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1044,"width":1392,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1044,"thumbnail_width":1392,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/56373525751b42ffb4bf0fadc3a16f22-4dafd39aa2d215de.gif","duration":423.464,"title":"Creating a Pre-Event Marketing Automation Scenario","description":"In this tutorial, I walk you through creating a pre-event marketing automation scenario in Arenametrix, specifically focusing on sending reminders to ticket buyers the day before their visit. I demonstrate how to create a dynamic contact list that updates automatically based on performance schedules, ensuring that relevant contacts receive timely information. We then set up an automation in Brevo, where I guide you on adding triggers and actions, including sending an email with practical information. I emphasize the importance of testing the automation before activation to ensure everything runs smoothly. By following these steps, you’ll enhance customer experience and streamline your communication."}