{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/6097ff8cc541492f89b69b537ce8d09c\" frameborder=\"0\" width=\"1728\" height=\"1296\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1296,"width":1728,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1296,"thumbnail_width":1728,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/6097ff8cc541492f89b69b537ce8d09c-1694469354413.gif","duration":1672.789340280001,"title":"10x Designers Lesson - The Art of Neurodesign","description":"In this video, I discuss the importance of going beyond aesthetics in design and delve into the science behind creating intuitive and memorable experiences. I explore concepts such as cognitive biases, guiding attention, and grouping information. By understanding how our brains work and leveraging neuroscience principles, we can craft designs that fulfill user goals and provide a seamless experience. Throughout the video, I provide examples from popular websites like Etsy, Amazon, and Airbnb to illustrate these concepts. Join me on this journey to create better, more meaningful designs."}