{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/64cc64ac156740bb9a20cd8249058bc5\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/64cc64ac156740bb9a20cd8249058bc5-25f25ed093d885ed.gif","duration":154.526,"title":"My Website Audit Conversion Link Method","description":"This Loom explains AJ’s method for winning new website clients using a personalized Loom audit link for cold outreach. He records a Loom audit for businesses with older, outdated websites and uses a custom URL generator that sends the recipient to a templated, conversion-funnel page after they click the emailed link. The page automatically displays the recipient’s business information and the specific audit video AJ recorded, along with recommended fixes such as improving mobile experience, making the site look more professional, and adding click to call. AJ demonstrates generating the link with a sample company and sharing it in the email."}