{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/6ab6266eb70f43a385f9d59f29ffd263\" frameborder=\"0\" width=\"3840\" height=\"2880\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":2880,"width":3840,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":2880,"thumbnail_width":3840,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/6ab6266eb70f43a385f9d59f29ffd263-fff66ebc3bbf6649.gif","duration":754.0271,"title":"Scaling Your Ad Spend: The Importance of Multiple Ads 📈","description":"In this video, I explain the importance of running a lot of ads to effectively scale your ad spend and drive sales. I discuss the different stages of audience awareness, from brand awareness to problem-aware stages, emphasizing that the larger the audience, the more ads you need to compete successfully. I share insights from my own experience running an eight-figure e-commerce brand, where we currently spend about $10,000 a day mainly in the solution and product-aware stages. The key takeaway is that to reach higher revenue and spend more effectively, we need to create more ads and move into larger audience stages. I encourage you to consider how you can expand your ad strategy to tap into these broader markets."}