{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/6b514ee057774917a10bbc32db1de12f\" frameborder=\"0\" width=\"3326\" height=\"2494\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":2494,"width":3326,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":2494,"thumbnail_width":3326,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/6b514ee057774917a10bbc32db1de12f-c387dc5d87b62822.gif","duration":2085.3022,"title":"Caleb / Nick:  Content Plan, GTM, and Building Talent Pipeline","description":"In this video, I discuss the importance of building a strong go-to-market team and share my vision for creating a dedicated, high-performing group that can execute effectively. I emphasize the need for around three to five core team members, including roles like head of sales and tech, to drive our brand launches. I also reflect on my past experiences with team dynamics and how having the right people in place can significantly impact our success. I encourage collaboration in recruiting talent through social channels and suggest working closely during recruitment sessions to ensure we attract the best candidates. Ultimately, I want to empower you to curate your own team while leveraging the resources available to us."}