{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/6ceb4e2f79cd429a8d9d4abe30cca286\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/6ceb4e2f79cd429a8d9d4abe30cca286-20c18aade60a2e84-full.jpg","duration":386.766667,"title":"The Launchpad Approach by CRO Gurus Explained by Samuel Larsen","description":"This video explains a process for optimizing small retail or e-commerce stores that have limited data but major on-site opportunities. Samuel Larsen describes an approach developed over 11 years. This is our approach for stores with limited data: how we supplement missing analytics with deep onboarding research, structure your optimization plan around problem-statement-driven recommendations, and walk through real before/after examples from live audits."}