{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/73219cc28b224b22bfb0fb7bc180e1cb\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/73219cc28b224b22bfb0fb7bc180e1cb-9c6b78bb671807a4.gif","duration":3425.6,"title":"3. The Art of Strategic Outreach","description":"In this Loom I break down why outbound phone calls build emotional trust, give instant feedback, and create relationship equity, and I frame calling as service, not selling. I also cover call reluctance, the three target buckets to prioritize, and objection handling with acknowledge, validate, redirect. I emphasize a daily two hour outreach block and multi channel touchpoints, plus automation like Gold Rush where SMS is read by about 98 percent within three minutes and Gold Rush schedules about 31 contacts per year. Action, start today by building your target lists, using the scripts, and committing to consistent outreach and CRM notes."}