{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/7400af704fb84cf0a8a1e8257354e7e9\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/7400af704fb84cf0a8a1e8257354e7e9-560509595812b90f.gif","duration":976.04,"title":"Chat-Based CRM for Real Estate Deals","description":"This Loom demonstrates the chat-based CRM “closer” and how real estate workflows can be managed through a central chat interface. The presenter explains that deals can start from a purchase or listing in chat, then graduate to the pipeline, with projects serving as a hub for buyers or listings before they become deals. They show built-in features like open house lead capture with kiosk sign-in, automated email and calendar updates for showings, and call transcription with suggested coaching tips, along with optional website or VOW/IDX setup costing $97 to set up and $39 per month. They also cover deal management elements like extracting key details from documents, checklists and brokerage split net calculations set in settings, signing documents, and an “ask closer” help prompt."}