{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/79f41bb3996b4f57a5ccde5f278dd246\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/79f41bb3996b4f57a5ccde5f278dd246-d245bea65f51347f.gif","duration":464.433333,"title":"7 Rules Of Offer Creation","description":"In this Loom, I break down the seven golden rules of offer creation so you can make more money in your meds spa by not having crappy offers. I start with offer quality as the foundation, then I teach to cast a wide net, filter with lead volume, and focus on problems not procedures. I also cover why you should advertise one offer per ad, make it hyper specific, and run fewer offers more consistently by changing the offer wrapper, not the offer itself. Finally, I remind you that not all treatments advertise equally, with RF and microneedling scoring about 2 out of 10. No specific action was requested from viewers."}