{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/7bd7216614c44a269559a27a20b81333\" frameborder=\"0\" width=\"1774\" height=\"1330\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1330,"width":1774,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1330,"thumbnail_width":1774,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/7bd7216614c44a269559a27a20b81333-d4531cdf4851f86a.gif","duration":560.612,"title":"Predictable Client Acquisition Without Referrals","description":"This Loom explains an alternative to referrals for B2B tech client acquisition by offering a fractional CMO and CRO system built around offer, traffic, and trust. The speaker proposes building a de-risked entry offer, running Meta ads to target the 10 percent of the market actively looking now, and installing a trust-building sales process that teaches rather than pitches. They cite results including FutureView Systems generating over 100 qualified leads, 20 book calls, and 60 percent of pipeline from campaigns within 90 days, plus examples like 41 leads in six weeks for an SAP automation firm and a first closed deal within 14 days for an ERP consulting firm. The engagement is priced at 6,500 per month for 12 months with the strategy and execution owned by one person."}