{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/809501c721114991a07bc13b881532ce\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/809501c721114991a07bc13b881532ce-7880cd7e5069c6d7.gif","duration":300.031,"title":"Digital Analytics Interview Questions and Answers","description":"This Loom covers introductory web analytics concepts for a Junior Web Analytics Developer recruitment assignment. The speaker explains digital index or work 3 with a real-time example: Instagram ads bring many clicks, but sales are low because 80% of visitors leave within 20 seconds, especially on mobile where the site loads slowly. They also describe the marketing funnel from acquisition to engagement to monetization and retention using a natural face cream ad example. Finally, they outline how Google Analytics collects data via JavaScript tracking and how tags, Google Tag Manager, users across Chrome versus Internet Explorer, and sessions (including the default 30-minute inactivity rule) work."}