{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/8646804e0eb64e4cb75fee8592a950f4\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/8646804e0eb64e4cb75fee8592a950f4-bff8aecbdc87962c.jpg","duration":243.833333,"title":"4. Pre-Work Prep Lesson 4 - CONTENT GATHERING (Pre-Sold to Paid)","description":"This Loom explains a process for gathering content to refine marketing based on both alignment and performance. Start with one piece of content that felt most true to the creator, noting what was loved, why it felt strong, and any unclear or improvable parts. Then collect one high-performing piece, including links or screenshots and notes on what emotionally landed, what movement it created, and what results followed such as leads, DMs, sales calls, or bookings, including what happened when people did not move forward. The Loom recommends starring and prioritizing the first focus piece before moving into the next video."}