{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/867fc3b873e14d2ebf26eb20f8733c71\" frameborder=\"0\" width=\"1668\" height=\"1251\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1251,"width":1668,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1251,"thumbnail_width":1668,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/867fc3b873e14d2ebf26eb20f8733c71-37ee0334051e2ea6.gif","duration":808.892,"title":"Cornea Care Week Two Brief Update","description":"This Loom updates the team on the Cornea Care TikTok posting brief at the halfway point. It reiterates the plan to post 20 videos over 20 days, with a 20 percent comms emphasis and the instruction to hashtag Cornea Care on every video. The speaker refreshes the product positioning as a self-heating eye mask that helps unclog oil glands to address common dry, red, itchy, sandpaper-feeling eyes and even styes, especially from screen time where people blink about 50 percent less. They also emphasize comparison angles versus eye drops, tips like using “cherry on top” benefits such as relaxation and sleep, and additional angles including menopause and possibly migraines."}