{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/8a1e88a955714e7cb0c083fb84bc480a\" frameborder=\"0\" width=\"1664\" height=\"1248\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1248,"width":1664,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1248,"thumbnail_width":1664,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/8a1e88a955714e7cb0c083fb84bc480a-00001.gif","duration":315.96,"title":"SGD Starter Site Content Blocks Editing Demo","description":"Simon Kelly demonstrates how to build fast-loading websites that are easy to edit, aiming to increase traffic, conversions, and reduce maintenance costs. He begins by showing the starter site with various elements like headings, buttons, images, columns, and content blocks that can be dragged and dropped. He then gives a demo of the backend, explaining how to create a page header, customise blocks to suit clients, and add columns and images with padding adjustments. Emphasising minimal training and coding requirements, he highlights the use of standard WordPress development, future compatibility, and exceptional loading speed, with an example of a homepage loading in less than one second. The tutorial concludes with a re-scan to confirm the loading speed, underscoring the benefits of a fast framework for better user experience and Google prioritisation."}