{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/8f7122da5ec1454e9769ced921b7b1b0\" frameborder=\"0\" width=\"1576\" height=\"1182\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1182,"width":1576,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1182,"thumbnail_width":1576,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/8f7122da5ec1454e9769ced921b7b1b0-069838306a09f622.gif","duration":464.601,"title":"Just 1 Thing: Lead Sources and Analytics for Better ROI","description":"This Loom explains how to set up lead sources and analytics in your CRM to track ROI and personalize responses. In Settings > Analytics, you create a lead source table and add values like Facebook, Website, and Datalot; leaving sort order at 999 auto-alphabetizes the list. You then generate reports or goal charts to see which sources produce bad contact information or leads that never responded. Finally, it shows how to use source-specific automated messaging via workflows, such as sending a Facebook-based email and optionally a personalized text after a new lead is created."}