{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/90f90f737ec446fca70623b1d887a3ae\" frameborder=\"0\" width=\"1184\" height=\"888\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":888,"width":1184,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":888,"thumbnail_width":1184,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/90f90f737ec446fca70623b1d887a3ae-ac0e77885185c099.gif","duration":1029.061,"title":"Scale Search with Audiences and Lookalikes","description":"This Loom shows how to scale search into an always-on audience using Klay. It demonstrates excluding companies from a saved company search (for example, excluding an audience of 130 companies) so results do not target accounts already in a CRM, then saving the filtered list by moving a draft audience of 159 companies into “all companies.” It then layers a people search on top of the company audience, filtering for roles like engineering director (64 people results) and committing them from draft to all people, with new matching records added automatically. Finally, it covers using Lookalikes by starting from a seed list of up to 10 companies and clustering results into groups such as software development tools and financial services and fintech, then saving and continuously sourcing on a schedule."}