{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/91339d6a983149bf829031b13daaffc3\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/91339d6a983149bf829031b13daaffc3-95004e52b40ab410.gif","duration":273.733333,"title":"Digital Funnels for Home Services","description":"In this video, I discuss the common struggles home service businesses face with digital marketing, particularly the challenge of converting clicks into customers. I emphasize the importance of a full funnel strategy, combining awareness, engagement, and conversion to ensure leads are effectively nurtured. For example, one of our carpet cleaning clients gained 115 customers in a month at a cost per acquisition of just $27. Before spending more on digital marketing, I urge you to check your business listings, maximize reviews, and track conversions. If you're interested in optimizing your marketing funnel, I invite you to schedule a free consultation with our team to identify where leads might be leaking out."}