{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/9b87139681d94335a0af8bed56353613\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/9b87139681d94335a0af8bed56353613-12d4a2b831629d3c.gif","duration":176.289,"title":"Video overview: 3 excellent B2B SaaS paywalls from Slack, Notion &amp; Canva","description":"In this video, I provide an overview of an article that analyzes the pricing strategies of three popular platforms: Slack, Canva, and Notion. I was surprised to discover that while Slack and Notion use classic pricing psychology tactics, Canva takes a bold approach by prioritizing transparency in its pricing. I highlight how each platform's user interface influences customer perception and decision-making. I encourage you to share your thoughts on these insights and consider how we might apply them in our own strategies."}