{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/a466da6cab184f0f9e1a9d2530c12321\" frameborder=\"0\" width=\"1280\" height=\"960\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":960,"width":1280,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":960,"thumbnail_width":1280,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/a466da6cab184f0f9e1a9d2530c12321-6f11c3e7fff6bf13.gif","duration":348.779,"title":"How to Know Your Agency’s True Value","description":"This Loom discusses how marketing agency owners can understand what their business is actually worth and when to move to avoid losing major value. The speaker describes a pattern of burnout cycles and how owners often wait for clarity that never comes, even though their asset is already built but mispriced. He shares personal examples including an $8 million offer, scaling an SEO and content business from $330,000 a month down to $25,000, and eventually salvaging it while still exiting, plus other deals totaling from $350,000 up to $5,000,000. He emphasizes that AI is eating agency services from the bottom up and offers a free 60-minute discovery call with a written audit and valuation range if the owner wants to go deeper."}